Lotemax Gel iPad

Role: UI design, UX design,animation design, illustration.

Problem: Bausch and Lomb has an eye gel with new and improved no-drip, adaptive viscosity properties. The Lotemax® Gel app was designed to showcase the unique properties and advantages of their new product. In the past, presenters would actually drip the new and old gel on a slide and tilt it to show the new gel higher viscosity. The problem was to showcase this property and how it extended to many other advantages when using the product.

Solution: Our team decided to  1. Do a digital drip test that mimics showing the density of the product on glass at an angle. 2. A touch/drag test to show the viscosity advantage between the old and new product. 3. A centrifuge simulation showing the distillation properties in a liquid.

Albert assisted in UX design and wireframes.
View the wireframes for Lotemax Gel.

A simulation of the working app was done for the client. View the iPad Simulation.